Website development: what hides beneath the polished surface
A beautiful website doesn’t sell on its own. What sells are the five engineering layers beneath the surface — from navigation to Core Web Vitals. We took them apart one by one, so you can see exactly what you’re paying for.
Five layers that decide the outcome
Scroll down and the mock-up separates into layers. Press “+” next to a layer to see what web1o engineers into it.
Header & navigation
Hero & message
Content & SEO
Forms & conversions
Technical foundation
Each layer is a separate piece of engineering. The Escape key closes an open description.
Pick a layer
Press “+” in the diagram or a layer name above. Every layer holds concrete engineering decisions — from message hierarchy to Core Web Vitals and security.
Start with 01 — the header: that’s where a visitor makes up their mind within the very first second.
The same business — two websites
Drag the slider or use the arrow keys: on the left, the spirit of the 2008 web; on the right, the website these five layers produce.
Interactive comparison: the old website has a cluttered menu, flashing slogans and no clear action; the new one has a clear message, a single contact call to action and a fast page.
Eight things you never have to order
Elsewhere these are “additional services” at the bottom of the quote. With us they are the foundation of every project, built into the price.
Core Web Vitals in the green
Speed that is measured, not promised: 90+ on Lighthouse.
Mobile-first layout
We design for the phone first — that’s where most visitors are.
SEO fundamentals
Meta tags, sitemap and schema.org on every page.
WCAG accessibility
Contrast, keyboard and screen readers — it works for everyone.
SSL and security headers
HTTPS and spam protection included, not ordered separately.
GA4 analytics
Goal tracking and inquiry measurement from day one.
Hosting and domain
Server, SSL and domain care — our responsibility.
Backups
Your website is never left unattended after launch.
The same anatomy — in live projects
Three recent projects. Open them and inspect all five layers yourself.
All of this anatomy — from €500
Projects start from €500 ex VAT (€500 incl. VAT), with a 40% deposit to begin. The exact price is set after a free consultation — with no obligations.