Which ecommerce platform should you use?
Shopify, WooCommerce, Webflow or a custom build? Answer four quick questions to see which one fits your catalogue, team and budget.
Recommended platform
Shopify
The fastest way to launch a standard store with low day-to-day maintenance. Great when you want to sell, not manage infrastructure.
A guide based on your answers — there’s no single right answer, and the best choice also depends on your specific integrations and team. web1o builds on all four and can recommend for your exact case.
How to choose an ecommerce platform
There’s no single best ecommerce platform — the right choice depends on what you sell, who maintains the site, your budget priorities and how fast you’re scaling. Hosted platforms like Shopify get you live quickly with little maintenance; open platforms like WooCommerce trade some simplicity for control; a custom build maximises speed and avoids platform fees but costs more upfront; Webflow suits brand-led sites with lighter commerce.
This quiz weighs your answers across those four options and recommends the best starting point. It’s a guide, not a verdict — the final call also depends on your specific integrations, catalogue and team.
Yes, but migrations cost time and money and can affect SEO. It pays to choose a platform that suits not just today but where you expect to be in two to three years.
Build it right the first time
web1o builds on Shopify, WooCommerce, Webflow and custom Next.js — so our recommendation is based on your needs, not on what we happen to sell.